BlackBerry Enterprise Service 10 review
Research In Motion has released a new system to allow its customers to use its new line of BlackBerry 10 smartphones on their own networks, paving the way for next week launch of the devices. The new device management system BlackBerry Enterprise Service 10 (BES 10) is now available to government agencies and corporate clients but individuals like me, and you will have to wait for a week. The system allows clients support both corporate and employee owned devices and provides a single platform to manage BlackBerry, iOS based devices and Android devices. The new mobile device management system builds on RIM’s core strength of security and offers a range of innovations that allow it to cater to the latest needs of IT departments.The Canadian company anticipates that enterprise customers will be making the switch to BB10 rapidly and so far RIM claims the feedback from government agencies and the business community as remarkably positive. Both BES 10 and the new Blackberry 10 devices have already secured Federal Information Processing Standard (FIPS) 140-2 certification, a coveted US government security clearance that will allow government agencies to deploy the new devices as soon as they are launched. Blackberry smartphones are crucial to the future of RIM, which has significantly lost the market share to iPhone and devices powered by market leading Android operating system. RIM is now hoping that its new line of touch screen and keyboard devices will help it win back consumers and market share.
Also, the fate of the new smartphones could well be determined by the reception from RIM’s major clients, who have so far, stuck by RIM because of reputably strong security features that BlackBerry devices offer. Additionally, BES 10 also supports RIM’s BlackBerry Balance technology, which allows IT departments and users to separate work applications and data on BlackBerry devices from personal content. BlackBerry Balance is a truly differentiated feature that’s built into the core of BlackBerry 10. In reality,this will open up the world of personally owned devices in a way that make IT departments and corporations comfortable, because they can truly manage the corporate side of the device, while not inhibiting the use of the device by the individual who actually owns it.This means private pictures, music and emails are safe, even if a company decides to wipe corporate content from a device. I strongly believe that feature alone will likely be a big factor in swaying enterprise customers to upgrade to RIM’s BlackBerry 10 devices. In addition to that, I also strongly believe BlackBerry Balance will be the key feature which will drive enterprise demand and most probably the BB10’s ability to segment between corporate and personal settings will be a hit with enterprise IT departments and users alike. The new platform will also offer a new corporate app store for BlackBerry 10 devices, allowing organizations to manage the deployment of in house applications on employee owned devices